Atticus:
Atticus Clothing first began in 2001; this American clothing company was founded by Blink-182 members Mark Hoppus and Tom DeLonge alongside their childhood friend Dylan Anderson in Los Angeles. The name Atticus Clothing originates from many places, with a literary connection to Harper Lee’s famous To Kill a Mockingbird and Herodes Atticus, a Greek rhetorician who supported music and the arts.
The brand was started based on a desire to help emerging brands by releasing CDs or assisting them in the industry, selling stylish t-shirts, hoodies, and caps in order to fund this mission. The company released multiple compilation CDs between 2001 and 2010, promoting many rising star indie and rock bands and musicians.
Today, this streetwear brand has become firmly entrenched in the indie and alt-rock scene, with hints of its early noughties pop-punk and emo roots. Atticus Clothing is about expressing your individuality and building an inclusive community that focuses on creativity and the freedom that music can bring. If you love music, then this brand could be a great addition to your wardrobe. With simple yet punchy designs, these t-shirts, shirts and hoodies are a great blend between alternative clothing and stylish streetwear.
Third Identity:
Third Identity is an alternative streetwear brand dedicated to providing unique designs that will have you standing out on the street. Creating an innovative blend of vintage styles and gothic fashion, this brand is all about discovering yourself and self-expression through clothing.
Their wide range of individual styles blends unique cuts and silhouettes from the early 2000s, the 90s and earlier with contemporary patterns and prints to create dreamy new clothing that is the perfect mix between daring, bold, and nostalgic.
Muted colours and darker camo prints often make up the majority of Third Identity’s clothing, aligning with their gothic inspirations. Their range of rich and fulfilling colours such as earthy olive tones, deep burgundy, endless navy, pitch black or vivid and shocking pops of brighter colours lead to a fun and dynamic wardrobe. This deeper and more muted palette is complementary for everyone and pairs well with many other colours.
No matter what look you want to lean into, with their gothic mesh designs or cosy indie sweaters, Third Identity will have the perfect piece for your outfit. All the items from Third Identity work well with our previously existing ranges, so you can easily work these new crown jewel pieces into your existing outfits. Their oversized jumpers provide a great balance to some of our chunky platform shoes and a mini skirt, or pick out some of Third Identity’s amazing jean collection for fashionable trousers that will suit every occasion.
Bye Bye Kitty:
This UK-based fashion brand will fulfil all of your emo-punk desires with its edgy yet nostalgic designs. This brand’s hoodies often feature cute and unique elements, such as oversized sleeves with paw-prints for real sweater paws and pointed kitty ears attached to their hoods. Bye Bye Kitty mixes a distinct 2000s emo-punk style with kawaii design features, such as their sweater paws and ears, to create striking pieces that you will reach for again and again.
Bye Bye Kitty’s charming and playful designs are tempered by their use of colour, patterns and silver hardware to create the perfect kawaii-punk look. Lean into the cutesy look by pairing these items with lacey tights and mini-skirts, or lean into their more emo and pop-punk attributes by wearing a pair of dark, ripped jeans and combat-style boots. Express your sense of style and individuality with their unique designs that will have you standing out in any crowd.
These bold designs aren’t for the shrinking violets; most of Bye Bye Kitty’s clothes are loud and proud, with a lot going on in a chaotic balance between an artistic look and business. With many of their designs, you find new details on the third look, however, this is great for anyone who enjoys styling clothes or simply having fun with their wardrobe. This alternative fashion brand is perfect for those who enjoy dressing up and getting creative.
We hope that this has served as a great introduction to Blue Banana’s newest brands! We love these additions to our collection and think you will too. From Atticus Clothing’s more reserved style to Bye Bye Kitty’s more eclectic and out-there designs, we always try to provide alternative clothing for everybody at Blue Banana.
Express your individuality and break away from the crowd with some of these bolder designs, or start experimenting with these new brands to figure out your style. If you recently added an item from one of these brands to your alternative collection and love styling it, then let us know on our social media! We love seeing everyone’s unique style and all of you enjoying our clothes!
