Shop vivid hair dye and nourishing hair care for a fraction of the price with our new Hair Dye Clearance Sale!

All the latest about alternative fashion for the new year. Get your gothic glow up with fresh styling!

Browse the latest additions to our alternative clothing collection, with plenty of new, gothic dresses, tops, and outerwear from Killstar!

From punk to folk and indie, discover a wide array of alternative music festivals you need to attend at least once!

A look back on all your Blue Banana favourites and bestsellers: Blue Banana Wrapped.

Our alternative gift guide is here to help you find the perfect Gothic present. Get great gift inspiration from our carefully curated list!

Have a perfectly witchy Halloween this year, and try one of these new rituals or celebrations!

New In and returning favourites are covered in this witchy autumn fashion guide!

Create the perfect gothic couple's Halloween costume, inspired by this list of iconic duos.

Get cosy this Halloween and catch up on some pop culture hits and cult classics!